Using Sound for Unconventional Brand Identity | Elijah Drown
Using Sound for Unconventional Brand Identity | Elijah DrownDescription
This episode brings back co-host Elijah Drown as they dive into the creative chaos of audio branding, exploring Elijah's unique approach to sound and podcast production. They discuss integrating sound into brand identity, sharing examples of how sound can evoke emotions and help businesses stand out, from ASMR to LEGO.
From the history of impactful sound design to modern-day techniques, this conversation is all about shaking things up and pushing boundaries using sound. This episode takes the art of branding into the art of audio branding.
00:22 Meet the Co-Host: Elijah's Passion for Sound
00:57 Creative Process: From Chaos to Magic
03:03 Case Study: Crafting a Unique Podcast Intro
04:35 The Power of Sound in Branding with example brand LEGO
10:55 Exploring ASMR and Sound in Advertising
16:15 Disruptive Sound Strategies for Brands
27:05 Inspiration from Unconventional Musicians
Reach out to the co-host Elijah Drown:
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Produced by Your Podcast Sidekick
United States
